Do’s and Don'ts of Link Building in SEO

• Create useful and quality content on your site and then choose content marketing to get links to your content in blog posts of other websites.

• Develop a PR strategy and get in touch with journalists who write for multiple websites. Request them to link to your content in relevant content.

• Build a guest blogging strategy to submit well-written and informative articles on niche websites.

• Keep link-building natural.

• Participate in discussions on forums and focus on offering value to the community, while posting links wherever necessary. 

• Get your business covered by news websites by contacting them and sharing any news that you have, whether it is related to a new service, offers, updates, etc.

• Don’t buy backlinks.

• Don’t give backlinks to get backlinks. Link exchange is bad for SEO.

• Don’t use automated sites or programs to create backlinks automatically.

• Avoid guest blogging sites that have low-quality or thin content.

• Don’t choose forums and blog commenting if all you want to do is stuff links.

• Don’t over-optimize the anchor text. Maintain variations. 

• Don’t get backlinks from sites not related to your niche.

• Avoid spammy sites.

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